$2 516.74
$3 016.74
$16.75 Ecofees included
Powered by the new RGB Backlight Master Drive Pro system, built on two decades of innovation, Sony’s True RGB technology uses three independently controlled RGB LEDs. It delivers an unprecedented color range, precise gradations, and a significantly wider viewing angle, further enhancing the cinematic experience.
Sony combines the color range of its flagship QD-OLED models with the exceptional brightness of Mini LED technology. This advancement achieves a new level of color volume and even more accurate color reproduction.
From the brightest highlights to the darkest shades, Sony’s True RGB technology faithfully reproduces smooth color gradations down to the most subtle tonal details. This brings greater depth and realism to every story on screen.
The XR Processor powers the Sony Bravia 7 II XR70M2 and uses AI scene recognition to optimize color, contrast, and sharpness. Every frame is analyzed and refined to deliver stunning realism.
XR Clear Image AI intelligently enhances your favorite content to near-4K quality by restoring details lost during transmission. Dynamic frame analysis and zone division work together to minimize signal noise, resulting in a clearer and more natural picture.
XR Contrast Booster precisely balances brightness across the screen, adjusting peak luminance for brighter highlights and deeper blacks in shadow areas. Peak brightness reaches new levels for exceptional depth and detail.
Experience sound like in a movie theater. With upward-firing directional tweeters, the Acoustic Multi-Audio+™ system delivers cinematic surround sound with perfectly positioned audio for a truly immersive experience.
Thanks to X-Wide Angle Pro technology, colors and contrast remain vibrant and natural whether viewed head-on or from the side, delivering an authentic cinematic experience from virtually any angle.
BRAVIA TVs deliver an exciting gaming experience with HDMI 2.1 features including 4K/120, VRR, ALLM, and SBTM. With 4K/120, you get consistently smooth gameplay at 120 frames per second in 4K resolution, giving you the edge in high-intensity games.
Variable Refresh Rate (VRR) allows the TV to dynamically match the frame rate of your console for smoother gameplay without lag or screen tearing.
Auto Low Latency Mode (ALLM) automatically switches the TV into low-latency mode when a console is connected to ensure more responsive gameplay.
Your BRAVIA TV automatically switches to Game Mode with Sony PlayStation 5 and Sony PlayStation 5 Pro consoles to minimize input lag and maximize responsiveness. It returns to Standard Mode when watching movies for more expressive scenes.
