$3 716.74
$16.75 Ecofees included
Powered by the new RGB Backlight Master Drive Pro system developed from two decades of innovation, Sony’s True RGB technology uses three independently controlled RGB LEDs. This enables an unprecedented color range, precise gradation, and a significantly wider viewing angle for an even more immersive cinematic experience.
Sony combines the wide color gamut of its flagship QD-OLED model with the exceptional brightness of Mini LED technology. This breakthrough achieves a new level of color volume and delivers even more accurate, lifelike colors.
From the brightest highlights to the darkest tones, Sony’s True RGB technology faithfully reproduces smooth color gradations down to the most subtle tonal details. This brings greater depth and realism to every story on screen.
The XR Processor powers the BRAVIA 7 II, using AI scene recognition to optimize color, contrast, and sharpness. Every frame is analyzed and refined to deliver stunning realism.
XR Clear Image AI intelligently enhances your favorite content to near-4K quality by restoring details lost during transmission. Dynamic frame analysis and zone division work together to minimize signal noise, resulting in a clearer and more natural picture.
XR Contrast Booster precisely balances brightness across the screen, adjusting peak luminance for brighter highlights and deeper blacks in shadow areas. Peak brightness reaches new heights for exceptional depth and detail.
Just like in a movie theater. Upward-firing tweeters and Acoustic Multi-Audio+™ technology deliver immersive cinematic surround sound with precisely positioned audio.
With X-Wide Angle Pro technology, colors and contrast remain vibrant and natural whether viewed from the center or the side, providing a true cinematic experience from virtually any angle.
BRAVIA TVs deliver an exciting gaming experience with HDMI 2.1 features such as 4K/120, VRR, ALLM, and SBTM. With 4K/120, you get consistently smooth gameplay at up to 120 frames per second in 4K resolution, giving you the competitive edge in fast-paced gaming.
Variable Refresh Rate (VRR) allows the TV to dynamically match the console’s frame rate, providing smoother gameplay without lag or screen tearing.
Auto Low Latency Mode (ALLM) automatically switches the TV into low-latency mode when a console is connected for more responsive gaming.
Your BRAVIA TV automatically switches to Game Mode with PS5® and PS5® Pro consoles to minimize lag and maximize responsiveness. It returns to Standard Mode when watching movies for more expressive and cinematic scenes.
